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You can’t manage what you can’t measure

 

So I’ve been out of the brokerage world for a little less than a month now and I’m seeing the world from a much different perspective since taking my position with Roost.com. In my current role, I’m communicating with a plethora (I really like that word) of real estate brokers, owners, marketing professionals and technology gurus.

What I can really relate to in these conversations is the frustration that most, not all, are experiencing with the tracking of their [...]

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