For years, real estate agents and brokerages have been notorious for spending marketing dollars on outlets that they cannot track in terms of the return on investment (ROI). Heck, I was in the same boat for the last five years while running the marketing department for a large regional broker in the San Francisco Bay [...]
Are you holding your online marketing to a higher standard?
September 2nd, 2008 · 2 Comments · Features, General, Reaction
Tags:agents·billboards·Broker·magazines·newspaper·offline·Online marketing·Real Estate·return on investment·ROI·san francisco
Roost.com Adds Industry Heavyweight Baird & Warner to Its List of Customers
July 9th, 2008 · No Comments · Announcement, Real Estate Marketing
We are thrilled to announce today that leading real estate brokerage Baird & Warner has joined the Roost IDX Partner Network to support its online marketing programs.
Chicago-based Baird & Warner is the largest independent real estate broker in Illinois with more than $6 billion in annual sales. Founded in 1855, it is also [...]
Tags:alex chang·Baird & Warner·Broker·Charles Melidosian·Chicago·IDX·Illinois·Marketing·Real Estate·Roost·Search
Partner Network Release
February 4th, 2008 · No Comments · Announcement
Roost Launches Partner Network for Real Estate Industry
New Home Search Site Creates “Roost IDX Partner Network”
To Support All Real Estate Brokers
SAN FRANCISCO, February 4, 2008 – Roost, an innovative platform for real estate search, has launched the Roost IDX Partner Network to help support real estate brokers nationwide in their marketing efforts.
Roost helps [...]