New Facebook Places Features Could Give Local Business Pages a Viral Boost, Help Complete Listings
Facebook is trying to promote local business as well as complete the data of their listings with two new features on Places Pages: Recommend This Place and Community Edits.
The Recommend This Place sidebar module on the Pages of local businesses lets users write a short recommendations which are published to the news feed and shown on the Page to friends. Meanwhile, Cities now display a native tab called Community Edits that asks users to fill information such as address and category of popular Places in that city. These new features open an important new viral channel for local businesses and franchises, and allow Facebook to crowdsource improvements to its Places database.
