A Bird’s Eye View

It’s not going to come as news that the housing market is currently in crisis. And the root cause of that extends beyond the mortgage industry fiasco, Fannie Mae/Freddie Mac, etc. It’s equally a crisis of consumer confidence.
Part of the road to recovery will be helping people regain their faith in the process of buying [...]

[Read more →]

Check it out here.

addthis_url = ‘http%3A%2F%2Fblog.roost.com%2F2008%2F08%2F22%2Froost-on-techcrunch%2F’;
addthis_title = ‘Roost+on+Techcrunch’;
addthis_pub = ‘roost’;

[Read more →]

The start of my real estate brokerage career just happened to coincide with the dramatic increased use of the Internet by home buyers and sellers. As a marketer, this sounded like the Holy Grail because unlike other advertising outlets (newspapers or magazines) the Internet is clearly a highly trackable medium.
As it was explained to me [...]

[Read more →]

So I was reading Marc Davidson’s 1000Watt blog post from last Thursday titled “Why agents will one day rule the real estate world” and I was in a little disagreement with Marc’s view of the real estate search world as it relates to consumers. Now Marc, who I’ve known for a few years, did not [...]

[Read more →]

So I was contemplating last night as I was adding Plurk to my repertoire of social media sites…Is this all worth it? Does it really pay off? Are the fruits of my labor going to reward me in the end? My answers to all are I really think so.
I’ve been actively involved in the social [...]

[Read more →]

Ten Must-Know Tips Before You Embark on the Purchase Process
Wouldn’t it be great to click your heels together and have your dream house magically appear? While you’re waiting for the rush order on the ruby slippers, here’s a guide to help you through the first steps to homeownership.
STRATEGY #1
Determine Whether You Should Buy or Rent
As [...]

[Read more →]

Prudential California Realty is the lastest broker partner to see a positive ROI (Return on Investment) with the use of the Roost.com platform. The stats speak for themselves:

Roost.com traffic spends 173% more time on www.prurealty.com than any other Top 10 referring website
Roost.com traffic bounces 44% less to www.prurealty.com compared to the other referring websites
Visitors coming from [...]

[Read more →]

Alex Lange, our CTO created a quick video showing new www.roost.com enhancements that make finding homes for sale on Roost.com faster and easier than ever.  Know that if your dream home is for sale it’s on Roost.com.

addthis_url = ‘http%3A%2F%2Fblog.roost.com%2F2008%2F08%2F06%2Froostcom-finding-homes-sale-easier%2F’;
addthis_title = ‘Roost.com+makes+finding+all+homes+for+sale+easier’;
addthis_pub = [...]

[Read more →]

When starting a new business in a crowded space, it is your first priority to just be recognized. Especially in the world of real estate search, which by most accounts is pretty crowded. The second priority is to gain partners to use your product to help improve their business. And the third priority you may [...]

[Read more →]

Back in mid-July, I attended SocialMediaCamp here is San Francisco and saw a killer application called Qik. It was demoed by Silicon Valley whiz kid Daniel Brusilovsky, the 15-year old podcaster, blogger, entrepreneur, and soon to be author. Basically, Qik allows you to stream live video from your cell phone.

After finding out my Samsung Blackjack [...]

[Read more →]